Brahma AI said in a 23 September announcement that it had raised $150 million through preferred shares, including a $100 million investment by Multiples Alternate Asset Management.
Key points
- Prime Focus put Brahma AI’s post-money valuation at $2 billion, Indian Startup News reported.
- A Prime Focus filing described the Multiples investment as proposed and subject to shareholder approval and other consents, according to Indian Startup News.
- Brahma AI said it had received a further $100 million of investor interest, separate from the announced financing.
- Prime Focus expects to retain a 65.67% economic interest through DNEG after the transaction, according to Indian Startup News.
Prime Focus filing sets out approval conditions
The financing carries a $2 billion post-money valuation, according to Prime Focus as reported by Indian Startup News. The publication said a Prime Focus exchange filing described the $100 million Multiples investment as proposed and the wider $150 million fundraising as a target. The filing put completion subject to Prime Focus shareholder approval and other required consents, the publication reported.
Under the proposed structure, Multiples Private Equity Gift Fund IV would invest $54.36 million in Brahma AI Holdings, while Multiples Private Equity Fund IV would invest the rupee equivalent of about $45.64 million in Brahma AI Services India, according to the filing described by Indian Startup News. The investment would use compulsorily convertible preference shares.
Prime Focus expects its fully diluted economic interest in Brahma AI Holdings through DNEG to stand at 65.67% after completion, according to the same reporting. Its voting rights would fall from 89.27% to 24.99%. Brahma AI Holdings and Brahma AI Services India would then become Prime Focus associates rather than subsidiaries.
Brahma AI said it had received another $100 million of investor interest beyond the announced round. The company may enlarge the financing to take in some or all of that interest, Quartz reported. Cantor Fitzgerald & Co. served as sole placement agent for the equity financing, according to Brahma AI.
Brahma AI Core and Studio span four markets
Founder and chief executive Prabhu Narasimhan brought together technology developed across DNEG, Metaphysic and Prime Focus Technologies to form Brahma AI, the company said. Its platform has two parts: Brahma AI Core handles enterprise content intelligence and management, while Brahma AI Studio offers creation tools for visual AI, digital humans, voice and multilingual performance, according to the company.
Brahma AI names media and entertainment, sports, healthcare and advertising as its target sectors. It lists Warner Bros, the NBA and Mayo Clinic as anchor customers, and Google, Hakuhodo and DNEG as strategic distribution partners. The customer and partner designations come from the company’s announcement.
Jo Plaete, Brahma AI’s co-founder and chief technology officer, leads its technology and research division, the company said. Brahma AI also said its visual AI technology received a 2026 Technology & Engineering Emmy Award. The platform brings content management and AI creation into the same product offering across the four sectors the company is targeting.
Narasimhan plans interactive digital humans
Brahma AI plans to put the funding towards research and development, international expansion and a substantial Silicon Valley presence, according to its announcement. Multiples founder, managing director and chief executive Renuka Ramnath said the investor would support work on research, market expansion, talent and processes.
Narasimhan said Brahma AI was close to launching interactive digital humans and was building its platform to work with different underlying AI models. He also identified security, authenticity and provenance as priorities for the company’s product development. Brahma AI will continue to operate under Narasimhan’s leadership, Indian Startup News reported.